Who is a marketing director? A marketing director is somebody who is in charge of all the marketing and related works of a company. Other than taking major decisions in the marketing department, he is also expected to supervise and guide his subordinate marketing managers and workers.
This kind of a job pays well. This fact is rather well known and the reason why most people want to be a marketing director. What is lesser known in that this is a job requires working day in and out and that is assuredly not desirable unless you have a genuine passion for marketing. Prerequisites for this job will be excellent work ethics, an inspiring personality and great communication skills.
Once you have these taken care of, kotler and keller marketing management 15th edition here is what other steps that you can follow in order to be a marketing director.
Communicate Well.
This is one of the primary qualities that you will need. If you are not an excellent talker then persuading companies and individuals to buy your products will not be easy. Marketing manager jobs essentially mean that you will have to convince everybody around you into thinking what you think and agreeing to it.
Learn to Write Well.
Every single piece that you write will be open for public scrutiny. Hence be sure that what you write is grammatically correct. And not just that, it has to have strong vocabulary and also be interesting so as to grab the readers’ attention.
Learn to Use the Computer.
Possibly you already know this. If not, start learning some basic skills today. Navigating through the internet, typing fast, petescycle using the Microsoft Office is the least of skills that you must develop. The computer will be your best friend and half of the communicating that you will be doing will be through this. Keep yourself up to date technologically and you won’t regret it.
Interact Well.
Start every day afresh and on a positive note. Interact with your fellow workers regularly and intimately. Be outgoing and optimistic. Inspire your people so that they believe in their jobs and are ready to work hard for it.
Work as a Team.
Give due importance to every one of your colleagues and everything that they have to say. Your word is final, but that does not mean that you should ignore inputs from others. It might not only help you make better decisions but make you popular with your team. This is especially important because a marketing manager job without a team is nothing.
Think Quickly.
Tackle each problem with extreme caution as well as speed. This is an ability that every marketing manager must have for a successful career. This will not only solve aniioki your problem but make yourself dependable and responsible.
Present Well.
Thinking up a project is not sufficient anymore. You must learn to present your project properly. Learning software like Photoshop will help you go a long way. At least you should be able to develop the aesthetic sense so you can elect what is presentable and what is not from your juniors’ works.